Ideal Customer Avatar Template

Whether you're a CEO, small business owner or a thought leader, you need to know who your ideal customers are to strengthen your value proposition.

15 page workbook containing:

1. Target Audience - Brainstorm
2. Target Audience - Guided
3. Demographics (business to consumer)
4. Demographics (business to business)
5. Psychographics - Goals & Interests
6. Psychographics - Influences
7. Psychographics - Career
8. Psychographics - Challenges
9. Where to find out about your ideal customers
10. Ideal customer Avatar
11. Signature Offer
12. Secondary Offers

How to use this workbook:
Method 1 - Digitally - Open the file in any digital note-taking app of your choice such as GoodNotes, Notability and start typing or writing with a stylus
Method 2 - Printed - Open the file to print in A4 format. Make sure that paper printer settings are on "Actual Size" or Scaled to 100% for best printing quality.